After 20 years in the business, we’ve found the best brands for petites are Chantelle, Natori, OnGossamer, Calvin Klein and DKNY. For average sizes, your best bets are Wacoal, Natori, Chantelle and Simone Pérèle. Full busts will love Freya, Panache, Fantasie, Prima Donna and Empreinte. Curvy figures, check out Elomi, Goddess, Glamorise, Bramour and Curvy Couture.
Former Strategist writer and editor Margaret Rhodes wrote an ode to these high-rise briefs, which she says are like “a warm embrace,” and akin to curling up with a hot-water bottle or a puppy. Part of the Elance’s magic, according to Rhodes, is that “unlike the chic — even slightly sexy — grandma-esque briefs from lines like Araks and Baserange, the plain cotton Elance leaves pretty much everything to the imagination. You don’t wear these undergarments — they wear you. More exactly, they swaddle you.”
Shopping for underwear may seem like a necessary evil: it's something you know you have to do, but with so many styles and fabrics to choose from it can feel overwhelming (to say the least). You need to find something that feels comfortable, stays in place, isn't visible under clothes, and won't break the bank. And most importantly, it needs to be hygienic.
Embraceable® panty sale 6/$38, 8/$48, 10/$58. Exclusions apply. Offer valid online at Soma.com and by phone at 866.768.7662, while supplies last. Panty offer valid only with the purchase of Embraceable® panties. Regular pricing applies if purchase requirements are not met. Products shown may no longer be available or may not be included in the sale. Offers not valid on price adjustments of previously purchased merchandise and Soma.com clearance items. May not be combined with any other coupons or offers, except LOVE SOMA REWARDS® certificates. In the event of a return, refunded amount will reflect the pro-rated discount from original purchase and shall not exceed amount paid. One coupon per transaction. One time use only. No cash value.. OFFER VALID THROUGH 2/3/20.
Model and actress Hari Nef told us that a nude, no-show panty is a must for shoots, where you never know what they’ll put you in. “If it’s a white sheer dress, and you’re in your Hello Kitty underwear, that’s not the look,” she says. Victoria’s Secret No Show “disappear underneath whatever you’re wearing,” according to Nef. “You can wear a body-con dress, and it’s fine. And it’s also not a thong, at least not the way we traditionally think of them. I hate those.”

When we asked rapper Junglepussy about her pick, she told us she’s “very loyal” to Calvin Klein underwear. “Just ask my boo, he sees them every sleepover and probably assumes they sponsor me, but it’s my hard-earned dollars maintaining this luxury,” she says. “They give me a smooth finish under fitted clothing and their fabric keeps the coochie fresca. I have every color Calvin in these cuts.”
50% discount applies to lower priced item. Must purchase two full-priced items to receive discount on lower priced item. Select styles only. Offer valid in stores (including Soma Outlets) online at soma.com or at 866.768.7662, on select full-price styles only, while supplies last. Discounted item will be reflected at checkout. Not valid if reproduced; No cash value; Non-transferable; No adjustments on prior purchases. Offer not valid on purchase of gift cards, previously purchased merchandise, taxes, shipping, or clearance items. If you return a portion of your purchase, an applicable portion of your original discount will be forfeited. Limited time only.
First discovered these bras years ago, and I wouldn't wear anything else. They are beautifully made, fit me perfectly, launder well and are comfortable. Love the ease of a front close and the wires never dig. I've always had a problem with straps slipping down until I found Strap-Mates. I have them on all of my bras and this handy, inconspicuous little item is truly a life-saver.

Premium Style, Classic Comfort Pantyhose. No nonsense hosiery offers what you need for supreme style. From ultimate sheer to support and control styles, our sheer hosiery provides the perfect finishing touch to any look. Our reputation for quality panty hose and innovative design means you get reliable hosiery design and made in the USA credibility. Plus sizes available in select styles and colors.

Bali is a classic bra brand that includes a wide size range and a great selection of beautiful and sophisticated bras. Bali Bras are the most popular brand on our website. Lilyette by Bali carries a size range more appropriate to larger-busted women and emphasizes fit, support and minimizers. You’ll find Bali bras in sizes from 32B to 50DDD and Lilyette by Bali bras in bra sizes 34C to 44DD.
Lingerie also has more than one function. On the practical side, it helps keep everything in place and helps protect your skin from rubbing and chafing. On the other hand, the best lingerie makes you feel confident, sexy and playful. The jury is still out on whether sexy lingerie was invented for males or females. Since its inception, though, it is safe to say that lingerie has evolved. Designers and manufacturers have listened to women and integrated their feedback into their latest designs, making sexy comfortable too.
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