Three women we talked to named underwear from newly launched brand The KiT as their current favorite. Created by stylists Jamie Mizrahi and Simone Harouche — who, as the Cut notes, have plenty of experience working with undergarments that fit seamlessly beneath outfits — the brand offers bras, bodysuits, pasties, bandage tape, and eight kinds of underwear that come in neutral shades. Maisonette co-founder Sylvana Ward Durrett is one fan of the brand. “From the seamless briefs to the adhesive thongs, each style is like true magic where I don’t have to worry about underwear lines,” she says. “I also love the high-waisted styles that smooth everything out and often opt for these when I’m wearing a slim-fitting dress or skirt.” On the whole, Durrett says that underwear from The KiT is lightweight and has a barely-there feeling. Morgan Hutchinson, founder of clothing line BURU, says that she’s become a “fast fan” of the brand since its launch as well. She particularly likes The KiT’s seamless thongs. “The high-rise is awesome for mum-tum,” she says. And, as the Cut reports, the fact that the underwear is designed by stylists who have to pay attention to what shows and doesn’t show under a garment is a big plus. Nell Diamond, founder of Hill House Home, agrees, saying she loves that The KiT was created by stylists because it means she worries less about whether her underwear will show under a dress or if her bra is the wrong shape. “The KiT’s styles have really simplified things for me,” Diamond says. “Plus, their lightest shade is pale enough even for a ghost like me (my nickname in middle school was Casper.”)
“I love Pansy for underwear,” says Alyssa Lau, the founder of sustainability-focused e-retailer New Classics Studios. She calls the California-based ethical underwear company’s pieces “sturdy and beautifully crafted,” and notes that they’re made from organic cotton that’s grown and milled in the U.S. “For me, wearing underwear that’s comfortable, easy to care for, made to last, and crafted with natural fabrics (for the breathability!) is very important,” Lau told us. “Pansy checks all those boxes.”
Laura Schubert, co-founder of pubic-hair-oil company Fur, says ODDOBODY’s underwear is “perfect” — especially the brief. “It’s a classic,” she says. “I love a classic brief because they are comfortable and easy to wear. The stitching and fabric ensures that they don’t bunch or have weird lines.” Schubert also likes that the brand’s pieces are made of 100 percent cotton, and that ODDOBODY “promotes speaking comfortably about bodies, health, and identity.”

If you want a sexy look from head to toe, you’ll want to stock up on this selection of exotic hosiery from Lingerie Diva. From fishnets and garter belts to bodystockings and thigh highs, we have a wide variety of options to make your legs look long, lean and undeniably sexy. These items can be worn on their own or paired with some of our stunning lingerie to create breathtaking looks. You’ll love how confident and compelling you feel as soon as you slip into any of our sexy stockings.


You’ll be sure to surprise your lover in a naughty little crotchless garter skirt from Lingerie Diva. This garter skirt from Velvet Kitten will hold up your sexy thigh-high stockings while creating an undeniably sexy silhouette for your lingerie look. This skirt is super-short, full of black lace ruffles and extremely flirty. Two lace ribbons on the front of the skirt extend down into garters that attach to your stockings. Each red lace ribbon is topped with a cute little red bow for an extra decorative touch. This lovely little black crotchless garter skirt comes in two different sizes. Choose from small/medium or medium/large sizes. Order this sexy garter skirt with a pair of thigh-high fishnet stockings and a beautiful corset or bustier to create a jaw-dropping look that will have your partner begging for more in no time. Wear it with panties or without for an even more shocking surprise.
Learning how to measure bra size can feel uncomfortable, but knowing your measurements—and keeping them written in a note on your phone or somewhere else that’s accessible when the bra-shopping mood strikes—will make bra shopping so much easier, especially for online shoppers. Equipment is minimal. All you need is a tape measure and a little free time, and you’ll have saved yourself a lot of bra-shopping misery. Best of all, knowing how to measure your bust will make adjusting to changes in your breasts (from losing or gaining weight, hormone fluctuations, aging, pregnancy, and more) so much less stressful.
Deep V bodysuits can be worn comfortably under your business attire. They are more likely to stay in place throughout the day than separate pieces. However, just because you're wearing a bodysuit doesn't mean that it has to be drab. Cute designs make it so that when it's time to spend time with your partner at home, you can still look confident and sexy.

Performance fibers: Synthetics like polyester and nylon are common in activewear because they wick moisture and dry quickly. For the same reason, these fibers are ideal for underwear, especially if you're working out. Lace underwear and microfiber styles are also usually made from synthetics. Just remember to remove them after sweating; according to Dr. Dweck, "it's important to remove wet exercise clothes as soon as able to avoid infection and irritation in intimate areas."
Luisana Mendoza de Roccia, co-founder of Maisonette, calls the brand Negative Underwear her “no-fuss underwear solution.” She says all of the styles are sleek and lay smoothly on the body, and that she can feel confident that they’ll stay in place during the day. “For the daytime, I’ll go for the cotton briefs, and for evening affairs where I want to feel a bit more luxe, I’ll pull out the silky briefs,” de Roccia told us. “Plus they’re made by women for women, so you can’t go wrong.”
What Our Expert Does: "I always tell people never to skimp on bras, especially if they need more support. If you have a fuller bust, say a C cup or larger, you should definitely invest in a good bra that gives support and lift. When you have a good quality bra that fits right, it changes your whole profile. It may cost a little more, but a good bra can make a world of difference."

If you want a sexy look from head to toe, you’ll want to stock up on this selection of exotic hosiery from Lingerie Diva. From fishnets and garter belts to bodystockings and thigh highs, we have a wide variety of options to make your legs look long, lean and undeniably sexy. These items can be worn on their own or paired with some of our stunning lingerie to create breathtaking looks. You’ll love how confident and compelling you feel as soon as you slip into any of our sexy stockings.
Three women we talked to named underwear from newly launched brand The KiT as their current favorite. Created by stylists Jamie Mizrahi and Simone Harouche — who, as the Cut notes, have plenty of experience working with undergarments that fit seamlessly beneath outfits — the brand offers bras, bodysuits, pasties, bandage tape, and eight kinds of underwear that come in neutral shades. Maisonette co-founder Sylvana Ward Durrett is one fan of the brand. “From the seamless briefs to the adhesive thongs, each style is like true magic where I don’t have to worry about underwear lines,” she says. “I also love the high-waisted styles that smooth everything out and often opt for these when I’m wearing a slim-fitting dress or skirt.” On the whole, Durrett says that underwear from The KiT is lightweight and has a barely-there feeling. Morgan Hutchinson, founder of clothing line BURU, says that she’s become a “fast fan” of the brand since its launch as well. She particularly likes The KiT’s seamless thongs. “The high-rise is awesome for mum-tum,” she says. And, as the Cut reports, the fact that the underwear is designed by stylists who have to pay attention to what shows and doesn’t show under a garment is a big plus. Nell Diamond, founder of Hill House Home, agrees, saying she loves that The KiT was created by stylists because it means she worries less about whether her underwear will show under a dress or if her bra is the wrong shape. “The KiT’s styles have really simplified things for me,” Diamond says. “Plus, their lightest shade is pale enough even for a ghost like me (my nickname in middle school was Casper.”)
There's no magic bra size calculator that works on every woman and for every brand, but our recommended bra sizing methods should work for you. Measuring yourself isn't fun, but it's SO worth it. Wearing the right bra size helps your waist look thinner, your bust look fuller and your body look taller. Your shoulders and back will feel comfortable and your clothes will fit better. Convinced? Let's get to it.

Valid at soma.com or at 866.768.7662 on select full-priced styles only, while supplies last.Marked price reflects savings off original ticketed price. Not valid if reproduced; No cash value; Non–transferable; No adjustments on prior purchases. Qualifying purchase and offer excludes purchase of gift cards and charitable items (including donations), prior purchases, sale, clearance, Anita, Chantelle, Le Mystère, SomaInnofit™ and Wacoal, taxes or shipping. Coupon may not be combined with other offers except LOVE SOMA REWARDS® certificates, has no cash value, is not transferable, and may not be reproduced. If you return a portion of your purchase, an applicable portion of your original discount will be forfeited. Limited Time Only.


“I love Pansy for underwear,” says Alyssa Lau, the founder of sustainability-focused e-retailer New Classics Studios. She calls the California-based ethical underwear company’s pieces “sturdy and beautifully crafted,” and notes that they’re made from organic cotton that’s grown and milled in the U.S. “For me, wearing underwear that’s comfortable, easy to care for, made to last, and crafted with natural fabrics (for the breathability!) is very important,” Lau told us. “Pansy checks all those boxes.”

Lingerie is the most intimate and sexy of apparel. Every modern woman knows that lingerie can make you feel gorgeous inside and out. Women of the past knew it too - with undergarments that were sexy, functional, and always fit with the everyday fashions. From its French beginnings over 300 years ago to the billion dollar industry of our modern world, lingerie has transformed from tight and restrictive to flattering and provocative.
If the underwires are pressing painfully against your breastbone at the centre front you may need a smaller cup size or you could try a plunge style with a lower centre front (this is more likely to be an issue with the cups than the band.) Or you might just be human, and it's the shaping of your ribcage. In that case, wait for the bra to be "broken in" and see how it fits then, or go with the lower centre front.
In addition to our hosiery collection, we also carry leggings and socks that fit perfectly into any woman’s modern wardrobe. Leggings are a reliable staple that work in any woman’s wardrobe whether she is average or plus size. We carry an array of leggings that go from basic black spandex to cutting edge lace. Besides fashion, we have shaping leggings from brands like Lytess and Yummie that are the perfect combination of style and slimming. When it comes to socks, we are stocked! We cater to all of your sock needs with athletic, trouser, knee high, novelty, crew and low cut from brands like Hot Sox, Gold Toe, Ralph Lauren, K Bell and more! We even help you stick to your budget with multi-pack socks that promise a true bang for your buck. It is time to refresh your sock drawer with the best hosiery, leggings and socks from Bare Necessities.
Buy any full-priced bra at soma.com or at 866.768.7662 and receive free Parcel Post shipping with your order. May be upgraded to express shipping for $9.95 (estimated 2-5 business days) within the continental U.S. No adjustments on prior shipments. Two day and next day deliveries are not available for P.O. Boxes, AP/FPO, military addresses, and other certain areas UPS cannot reach. Free returns only valid on full-priced bras purchased at soma.com or at 866.768.7662. Offer not valid on purchases made in stores (including Soma Outlets). No cash value; Non-transferable; No adjustments on prior purchases or shipments. If qualified, free shipping will be reflected at checkout. Free return shipping is only available for items shipped from a U.S. address and must be made within 60 days of purchase in accordance with our Return Policy. See soma.com or call 1.866.768.7662 for Soma’s complete Return Policy. Excludes sale and clearance styles. Offer not valid on the purchase of gift cards, previously purchased merchandise or taxes. If you return a portion of your purchase, an applicable portion of your original discount will be forfeited. Valid through 01/31/20.
When it comes to dressing— a good foundation is key. Round off your underwear collection with everything from lace bralettes, to embellished bra tops, and layer them under low-cut tees or nothing at all. Our lingerie sets are the perfect partners in crime for whatever (whoever) you’re doing, and will make sure you’re feeling put together underneath whatever look you’ve put together. Essentially— it's lingerie that you'll actually want to wear.
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