Helping other women learn how to measure bra size is part of what got us here. By learning the different shapes, sizes, and measurements of millions women, we created bras with unmatched comfort and support, and put that community data to use in The Original Fit Quiz for women everywhere to find bras in their right size — no fitting rooms, no measuring tape, no sifting through store racks for a bra you might fit into.

Man Repeller deputy editor Haley Nahman, who conducted her own extensive research about the best cotton underwear, told us that this pair from the Gap is her favorite. “Gap describes this underwear as ‘high cut,’ but I beg to differ: It’s the most classic brief shape I’ve ever encountered,” Nahman says. “I discovered them when I was on a maniacal hunt for the best cotton underwear — an endeavor that pitted these against several more expensive (and lauded) options. In the end, Gap won.” She says these are “comfortable, cute, affordable, and perfectly basic,” not to mention 100 percent cotton. “Asking for more would just be greedy.”


“My underwear drawer is the most boring place in the world, because all I have are dozens of pairs of the same thing: On Gossamer’s Mesh Bikinis,” says Kim France, the founding editor of Lucky, who counted these as an item she can’t live without. “It is so far and away the perfect underwear that I have a hard time understanding why anybody wears anything else: It’s superlight, highly breathable, and — most importantly — hugely VPL-resistant. Seriously, it’s as VPL-resistant as a thong, but without the annoyingness of a thong,” she says. France isn’t the only one who loves On Gossamer mesh bikinis — they have also been a many-time Strategist best seller.
Hosiery is a class of tight-fitting garments worn on the legs and/or feet. For the most part, hosiery has a knit construction. So, socks, anklets, pantyhose, fishnets, nylons, leggings, tights and stockings all fall under the hosiery category. Available in different colors, textures, opacities, styles and even shapewear control levels, hosiery is a great way to transform an outfit and make a statement as well as give your legs a subtle, polished look.
The Pour Moi Sophia Lace Embroidered Deep Brief Panty 3828 has seamed sides, a seamless rear, keyhole at top of rear, high rise styling, cotton crotch lining, and a lace overlay at front with embroidered mesh insets at lower sides. Pour Moi's Sophia Lace Embroidered Deep Brief Panty is made of polyamide (nylon), elastane and polyester, with a cotton crotch lining.
Don’t forget to flaunt everything you’ve got under there with our sexy women’s lingerie. Turn up the heat in sultry teddies and women’s bras and underwear matching two-piece sets in bombshell red, sultry black and less-than-innocent white. Our women’s lingerie is for every occasion - with shapewear for women to give you a bit of extra confidence in that dress and women’s sleepwear sets that are made for cold-weather cuddling. 
Premium Style, Classic Comfort Pantyhose. No nonsense hosiery offers what you need for supreme style. From ultimate sheer to support and control styles, our sheer hosiery provides the perfect finishing touch to any look. Our reputation for quality panty hose and innovative design means you get reliable hosiery design and made in the USA credibility. Plus sizes available in select styles and colors.
Check at the sides under your arms to make sure the underwires are sitting on your ribs, not on soft breast tissue. If they're cutting into the sides of your breasts then you need a larger cup size. Also be aware that if you have been wearing a bra with a too big band and too small cups, you may have ended up with migrated tissue, which will seem to be armpit rolls, or back rolls. This can be fixed after getting a well fitting bra.
Like falling in love, when it happens, you’ll know. Your breasts will be where you want them to be and look how you want them to look. You should feel lifted and supported, with zero pain. You know how when something doesn’t feel quite right, it’s all you can think about? This is the opposite of that. When the fit is fab, you won’t think about your bra at all. You’ll be contained, comfortable, confident and in control of your day. The perfect fit frees you up to handle anything; it lets you do you.
Our incredible selection allows women to stock up on hosiery for all of their needs. For the power suit woman, we have luxurious yet durable pantyhose that fit like a second skin. Satisfying the fashionista is easy with our printed and textured tights that look great with the latest trends. For women who want their hosiery to act as their shapewear, we have the latest in shaping and control top styles. Let’s not forget sexy lace stockings and embellished pairs special occasions like date nights and weddings.
The Strategist is designed to surface the most useful, expert recommendations for things to buy across the vast e-commerce landscape. Some of our latest conquests include the best women’s jeans, rolling luggage, pillows for side sleepers, ultra-flattering pants, and bath towels. We update links when possible, but note that deals can expire and all prices are subject to change.
Bra size is notoriously fickle between different lingerie brands; a C-cup at one store can easily be a D-cup at another, and some bra sizes can grow and shrink (especially in band size) over the course of a day or between washings. The best option is to know your bra size by taking bust measurements using these simple measuring instructions, which will ensure a perfect fit in band and in cup—and can even help you find the right amount of support.
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