Lisa Buhler, founder of Lisa Says Gah, told us that she’s a big fan of Swiss lingerie brand Hanro for its “luxe fabrics and classic designs.” (The brand also came up when we talked to some cool and stylish women about their favorite bathrobes.) If the price of the Hanro bikini is a little steep, Buhler suggests Everlane’s underwear, which she says has a similar design to Hanro at a fraction of the price.

Embraceable® panty sale 6/$38, 8/$48, 10/$58. Exclusions apply. Offer valid online at Soma.com and by phone at 866.768.7662, while supplies last. Panty offer valid only with the purchase of Embraceable® panties. Regular pricing applies if purchase requirements are not met. Products shown may no longer be available or may not be included in the sale. Offers not valid on price adjustments of previously purchased merchandise and Soma.com clearance items. May not be combined with any other coupons or offers, except LOVE SOMA REWARDS® certificates. In the event of a return, refunded amount will reflect the pro-rated discount from original purchase and shall not exceed amount paid. One coupon per transaction. One time use only. No cash value.. OFFER VALID THROUGH 2/3/20.


Determining the correct – and most current – measurements for your band, bust, and cup will make it SO much easier for you to find bras that fit right, and fit you, no matter where you get your bras. Plus, with those measurements you’ll finally get confirmation to toss out or donate those bras in your drawer that you’ve been keeping just to keep (bra, bye!).
Pamper yourself with women’s sleepwear that will make you want to skip ladies’ night next Friday. Our two piece women’s sleepwear sets, rompers, robes, socks, and single PJs in silk, terry cloth, cotton, waffle knit and more cozy fabrics make it hard to get out of bed. We can’t tell you to hit snooze again, but we can help you give “beauty rest” a whole new meaning with our cute and sexy women’s lingerie and women’s sleepwear.
One of our staff testers had been wearing a 38B for years. So you can imagine her surprise when a professional fitter broke the news to her that she was actually a 36C. "Unbelievable!" the staffer exclaimed. "But you know what? The 36C feels much better — more supportive and comfortable." Her advice? Get thee to a professional fitter; nearly every department store has one. Or, if you're strapped for time, at least check your measurements yourself. Keep in mind, though, that bras are like shoes: No two fit the same. You have to try them on.
Several of the women we spoke to named Commando as a go-to underwear brand, whether it be for briefs, bikinis, or thongs. Stylist Jasmine Caccamo says that the brand’s stretch-cotton bikini briefs are seamless and “create a super-flawless (a.k.a. wedgie-free) fit” whether she’s wearing them under leggings or a silk cami dress. “For me, it’s all about comfort and functionality,” Caccamo says. “Not only do I love Commando-brand underwear for myself, but for my celebrity clients as well … I’m obsessed.” Costume designer and Strategist contributor Alison Freer prefers the brand’s boy shorts, which she says “are both elastic and trim-free — meaning they won’t dig in, bunch up, or cause lumpy, unflattering bulges under a flattering pair of pants.” The underwear never shifts, slides, twists, or reveals itself once you start moving and sweating, according to Freer, and best of all, the wide sides keep it securely in place on your body, preventing a wedgie. “If you’ve ever wondered what the stars on the red carpet were wearing underneath those sheer, unforgiving gowns, the answer is almost certainly a pair of Commandos,” Freer says. If a thong is more your style, two of the women we talked to recommended the brand’s mid- and low-rise options. “Okay, so here’s the thing about these thongs,” says Cupcakes and Cashmere founder Emily Schuman of the mid-rise cut. “There is nothing remotely sexy about them — they’re devoid of lace, have super-thick sides, but they lie completely flat against my skin and don’t show under even the tightest, lightest pieces.” The absence of seams and tags “makes it feel like you’ve gone commando (hence the name),” says Schuman. “Best of both worlds!” Stylist Tiffany Gifford is a Commando thong fan, as well, though she prefers the low-rise over the mid-rise. “My favorite underwear are Commando’s thongs,” Gifford says. “They are seamless, and come in great colors and an array of sizes. The best underwear you forget are even there, and that’s what these do.”

If you prefer something lacy, Hanky Panky is a classic underwear brand that remains a favorite of several of the women we talked to. When we asked Barbara Corcoran, the founder of Corcoran Group, about her favorite things, Hanky Panky’s Signature Thong made the list. “Everyone seems to wear these,” she says. “They come in every color, like 30 colors, and it’s like a lace crayon box when you open your drawer.” The thing about them, according to Corcoran, is that “they’re inexpensive and last forever.” She says she doesn’t think she’s ever thrown a pair out, and that the stretch material never gives up, despite the fact that they don’t feel like you’re wearing underwear. “I can’t say I’ve worn just these with a skirt (I need pantyhose), but they’re just great and never, never wrinkle,” Corcoran says. And if you want to stock up, Hanky Panky’s three-packs are a good option. Iva Pawling, co-founder of Richer Poorer, prefers the brand’s low-rise style, of which she has many. “I am equal parts proud and embarrassed that I have only been wearing Hanky Panky underwear for, oh, about 14 years,” she says. “I don’t have to think about them, and they just work.” For something with more coverage, costume designer Leesa Evans told us, “Hanky Panky boy shorts are so soft and comfortable, and never show a panty line.”
Either way, it won’t take you long to know whether you’ve got the right or wrong bra size. Good bras are comfortable and supportive. Sure, there are plenty of good bras out there, but on top of comfort and support, the best bras are also available in a wide range of sizes, styles, and designed for versatility – which these days is hard to come by if you don’t know where to look. 
Thong: Giving you the least amount of coverage, a thong has just a strip of fabric in the back to prevent panty lines from showing through clothes. According to Dr. Dweck, they're totally safe as long as they're not too tight. "The right thong with a cotton crotch and non-chafing 'G-string' that fits well is not a problem for those who prefer them," she advises.

After 20 years in the business, we’ve found the best brands for petites are Chantelle, Natori, OnGossamer, Calvin Klein and DKNY. For average sizes, your best bets are Wacoal, Natori, Chantelle and Simone Pérèle. Full busts will love Freya, Panache, Fantasie, Prima Donna and Empreinte. Curvy figures, check out Elomi, Goddess, Glamorise, Bramour and Curvy Couture.


Don’t forget to flaunt everything you’ve got under there with our sexy women’s lingerie. Turn up the heat in sultry teddies and women’s bras and underwear matching two-piece sets in bombshell red, sultry black and less-than-innocent white. Our women’s lingerie is for every occasion - with shapewear for women to give you a bit of extra confidence in that dress and women’s sleepwear sets that are made for cold-weather cuddling. 
Buy 3, get 2 free panties valid in stores, at soma.com or at 866.768.7662 on select full-priced styles only, while supplies last. Discounted item(s) will be reflected at checkout. Not valid if reproduced; No cash value; Non-transferable; No adjustments on prior purchases. Offer not valid on purchase of gift cards, previously purchased merchandise, taxes or shipping. If you return a portion of your purchase, an applicable portion of your original discount will be forfeited. Limited time only.
If you want a sexy look from head to toe, you’ll want to stock up on this selection of exotic hosiery from Lingerie Diva. From fishnets and garter belts to bodystockings and thigh highs, we have a wide variety of options to make your legs look long, lean and undeniably sexy. These items can be worn on their own or paired with some of our stunning lingerie to create breathtaking looks. You’ll love how confident and compelling you feel as soon as you slip into any of our sexy stockings.

Offer valid in Soma® boutiques (including outlets), at Soma.com and at 866.768.7662. Purchase two full-priced items to receive 50% off lower priced item. Select full-price styles only, while supplies last. Discount will be reflected at checkout. Regular pricing applies if purchase requirement is not met. Offer not valid on items being sold to benefit charity, purchase of gift cards, previously purchased merchandise, clearance and final sale, Anita, Barefoot Dreams, Chantelle, Elomi, Freya, Le Mystère, and Wacoal brands, taxes or shipping. May not be combined with additional coupons, offers, or events, except LOVE SOMA REWARDS® certificates. No adjustments on prior purchases. If you return a portion of your purchase, the refunded amount will reflect prorated discount as applied to the entire purchase and shall not exceed amount paid. Limited time only.


Buy any full-priced bra at soma.com or at 866.768.7662 and receive free Parcel Post shipping with your order. May be upgraded to express shipping for $9.95 (estimated 2-5 business days) within the continental U.S. No adjustments on prior shipments. Two day and next day deliveries are not available for P.O. Boxes, AP/FPO, military addresses, and other certain areas UPS cannot reach. Free returns only valid on full-priced bras purchased at soma.com or at 866.768.7662. Offer not valid on purchases made in stores (including Soma Outlets). No cash value; Non-transferable; No adjustments on prior purchases or shipments. If qualified, free shipping will be reflected at checkout. Free return shipping is only available for items shipped from a U.S. address and must be made within 60 days of purchase in accordance with our Return Policy. See soma.com or call 1.866.768.7662 for Soma’s complete Return Policy. Excludes sale and clearance styles. Offer not valid on the purchase of gift cards, previously purchased merchandise or taxes. If you return a portion of your purchase, an applicable portion of your original discount will be forfeited. Valid through 01/31/20.
Valid at soma.com or at 866.768.7662 on select full-priced styles only, while supplies last.Marked price reflects savings off original ticketed price. Not valid if reproduced; No cash value; Non–transferable; No adjustments on prior purchases. Qualifying purchase and offer excludes purchase of gift cards and charitable items (including donations), prior purchases, sale, clearance, Anita, Chantelle, Le Mystère, SomaInnofit™ and Wacoal, taxes or shipping. Coupon may not be combined with other offers except LOVE SOMA REWARDS® certificates, has no cash value, is not transferable, and may not be reproduced. If you return a portion of your purchase, an applicable portion of your original discount will be forfeited. Limited Time Only.
Learning how to measure bra size can feel uncomfortable, but knowing your measurements—and keeping them written in a note on your phone or somewhere else that’s accessible when the bra-shopping mood strikes—will make bra shopping so much easier, especially for online shoppers. Equipment is minimal. All you need is a tape measure and a little free time, and you’ll have saved yourself a lot of bra-shopping misery. Best of all, knowing how to measure your bust will make adjusting to changes in your breasts (from losing or gaining weight, hormone fluctuations, aging, pregnancy, and more) so much less stressful.
If you want to splurge, Harrington recommends a pair of silk tap shorts, like this pair from Harlow & Fox. “Silk is the ultimate lingerie fiber — cool in the summer, warm in the winter, and with a luxurious feel against the skin,” she says. “If you can afford silk, buy silk.” Harrington calls these her favorite elegant silk pair, and “the definition of everyday indulgence.“
Bra size is notoriously fickle between different lingerie brands; a C-cup at one store can easily be a D-cup at another, and some bra sizes can grow and shrink (especially in band size) over the course of a day or between washings. The best option is to know your bra size by taking bust measurements using these simple measuring instructions, which will ensure a perfect fit in band and in cup—and can even help you find the right amount of support.
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